CH Team, Author at Coley & Hochman Productions

Vertical vs. Horizontal: Choosing the Right Format for Your Content

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There’s no one-size-fits-all approach to video anymore. With platforms like TikTok, Instagram and YouTube, the shape of your video, vertical or horizontal, can drastically impact how it performs. When we begin a project, one of the first questions we ask our clients is: “Where will you post this video?” Because whether it’s formatted vertically or […]

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Why Sound Design Is as Important as Your Visuals

Production Process / CH Team

When people think about video, the first thing that usually comes to mind is the image, camera angles, lighting, composition. But great visuals can only take you so far. Without good audio, even the most beautifully shot video can feel amateur. Sound design is one of the most overlooked, yet most powerful, elements in storytelling.

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Our Post-Production Workflow: Behind the Scenes

Production Process / CH Team

What happens after the cameras stop rolling is where the magic really begins. Post-production is where raw footage becomes a polished, compelling story. While the editing process can vary slightly based on the project, we’ve developed a streamlined, creative workflow that allows us to deliver high-quality video content on time, without sacrificing storytelling. In this

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What Really Happens on Shoot Day: Inside Our On-Set Production Process

Production Process / CH Team

What Really Happens on Shoot Day: Inside Our On-Set Production Process You’ve planned the concept, locked the script, and finalized the schedule. Your pre production is complete. Now it’s time for the most exciting part: shoot day. At Coley & Hochman Productions, we believe that the actual production day is where preparation meets execution. A

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Pre-Production: How to Plan a Successful Video Shoot

Production Process / CH Team

Pre-Production: How to Plan a Successful Video Shoot If you’ve ever wondered what goes into making a professional video before the cameras even start rolling, the answer is… more than you may think. At Coley & Hochman Productions, our pre-production process is where creativity meets strategy. This critical phase sets the tone for everything that

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